Biting the hand that feeds IT

The Register


Static Product Information Page

 The Hidden Power of Social Networks

 

Published by: HARVARD BUSINESS SCHOOL PRESS
Author: Cross, Rob; Parker, Andrew
Number of pages: 304
Group: BUSINESS - REFERENCE
ISBN: 1591392705/9781591392705
User level:
Objective:
Date Published: July 2004
 RRP £18.99 Save 0%
  Our Price £18.99

Special Order

See the latest price and availability.


  Book Information

A powerful, visual framework helps managers discover how employees really communicate and collaborate to get work done—and helps them identify ways they can influence these social networks to improve performance and innovation.

In The Hidden Power of Social Networks, Cross and Parker, experts in “social network analysis”—a technique that visually maps relationships between people in large, distributed groups—apply this powerful tool to management for the first time.

Based on their in-depth study of sixty informal employee networks in well-known companies around the world, Cross and Parker show managers how to conduct a social network analysis of their organization.